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Video Marketing Guide

Visual Storytelling

Quick Answer

Why Video?

Humans process visuals 60,000 times faster than text. Video builds an emotional connection that text cannot match. In 2026, platforms prioritize video content (YouTube, Instagram Reels, TikTok), offering massive organic reach to brands that use it.

Types of Video Content

Format Length Best Platform
Short-Form 15 - 60 seconds Instagram Reels, YouTube Shorts
Long-Form 5 - 20 minutes YouTube, Website Embeds
Live Stream 30+ minutes LinkedIn Live, Instagram Live
Create Viral Videos